{"id":2235,"date":"2021-02-23T12:27:58","date_gmt":"2021-02-23T11:27:58","guid":{"rendered":"https:\/\/informatepy.com\/2024\/2021\/02\/23\/mazzoleni-derrochara-7-mil-millones-para-propagandear-vacunacion\/"},"modified":"2021-02-23T12:27:58","modified_gmt":"2021-02-23T11:27:58","slug":"mazzoleni-derrochara-7-mil-millones-para-propagandear-vacunacion","status":"publish","type":"post","link":"https:\/\/informatepy.com\/2024\/2021\/02\/23\/mazzoleni-derrochara-7-mil-millones-para-propagandear-vacunacion\/","title":{"rendered":"Mazzoleni derrochar\u00e1 7 mil millones para propagandear vacunaci\u00f3n"},"content":{"rendered":"\n<p>Mazzoleni gastar\u00e1 7 mil millones de guaran\u00edes publicitando vacunas que todav\u00eda no llegaron al pa\u00eds y que ni siquiera tienen fecha confirmada de arribo.<\/p>\n\n\n\n<p>La licitaci\u00f3n para esta campa\u00f1a publicitaria est\u00e1 plagada de irregularidades y protestas, eliminaron a tres firmas con mejores ofertas y adjudicaron a la m\u00e1s alta.<\/p>\n\n\n\n<p>Llamado:&nbsp;<a href=\"https:\/\/www.contrataciones.gov.py\/licitaciones\/adjudicacion\/385053-lpn-n-73-2020-servicios-produccion-espacio-medios-msp-bs-covid-19-1\/resumen-adjudicacion.html\">SERVICIOS DE PRODUCCION Y ESPACIO EN MEDIOS PARA EL MSP Y BS \u2013 COVID 19<\/a><\/p>\n\n\n\n<p>La idea del gobierno es llenar de publicidad sobre la vacuna contra el covid-19 en canales de tv, radios, peri\u00f3dicos, calles con gigantograf\u00edas y hasta realizar perifoneos. Hasta ahora solo llegaron 4000 dosis de vacunas, por lo que es l\u00f3gico preguntarse \u00bfSe justifica derrochar tantos recursos en publicidad?<\/p>\n\n\n\n<p>Sin lugar a dudas es exactamente eso; un gran derroche de recursos, que se pod\u00eda optimizar utilizando medios estatales y redes sociales para difundir la informaci\u00f3n de inter\u00e9s, pero una vez m\u00e1s, convirtieron las acciones de lucha contra la pandemia en un gran negociado.<\/p>\n\n\n\n<p>La historia de este nuevo derroche tiene su origen en diciembre del a\u00f1o pasado, cuando Julio Mazzoleni por medio de la resoluci\u00f3n 692 adjudic\u00f3 a la empresa BE PUBLICITARIA de Antonio Ojeda Burgos y&nbsp; eliminando a tres firmas con mejores ofertas. Abrir resoluci\u00f3n:&nbsp;&nbsp;<a href=\"https:\/\/www.contrataciones.gov.py\/licitaciones\/adjudicacion\/contrato\/385053-antonio-ojeda-burgos-1.html#documentos\">Resoluci\u00f3n de adjudicaci\u00f3n<\/a><\/p>\n\n\n\n<p>Luego, las empresas eliminadas presentaron protestas con las debidas documentaciones a la Direcci\u00f3n Nacional de Contrataciones P\u00fablicas, detallando las irregularidades del proceso y la elecci\u00f3n de la ganadora. Sin embargo y llamativamente el 15 de febrero, tres d\u00edas antes que lleguen las primeras vacunas, el director de contrataciones, Pablo Seitz rechaz\u00f3 todas las protestas.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img data-recalc-dims=\"1\" height=\"296\" width=\"300\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/denuncia.com.py\/wp-content\/uploads\/2021\/02\/5-300x296.png?resize=300%2C296&#038;ssl=1\" alt=\"\" class=\"wp-image-953\" \/><\/figure><\/div>\n\n\n\n<p>Ahora, el Ministerio de Salud tiene v\u00eda libre para firmar el contrato y entregar el anticipo ajust\u00e1ndose al pliego de bases y condiciones del llamado ID 385053 \u00abservicios de producci\u00f3n y espacio en medios para el Ministerio de Salud \u2013 Covid-19\u00bb<\/p>\n\n\n\n<p>De acuerdo a la propuesta de la firma que gan\u00f3 la licitaci\u00f3n, propiedad de Antonio Ojeda Burgos, el estado repartir\u00eda dinero para varios medios para publicidad con los fondos provenientes de la ley N\u00b0 6524, que declara emergencia sanitaria, utilizando una dudosa empresa intermediaria y con precios inflados.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img data-recalc-dims=\"1\" height=\"300\" width=\"255\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/denuncia.com.py\/wp-content\/uploads\/2021\/02\/tv-255x300.png?resize=255%2C300&#038;ssl=1\" alt=\"\" class=\"wp-image-961\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img data-recalc-dims=\"1\" height=\"300\" width=\"259\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/denuncia.com.py\/wp-content\/uploads\/2021\/02\/radios-am-259x300.png?resize=259%2C300&#038;ssl=1\" alt=\"\" class=\"wp-image-958\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img data-recalc-dims=\"1\" height=\"300\" width=\"259\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/denuncia.com.py\/wp-content\/uploads\/2021\/02\/RADIO-FM-259x300.png?resize=259%2C300&#038;ssl=1\" alt=\"\" class=\"wp-image-957\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img data-recalc-dims=\"1\" height=\"300\" width=\"295\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/denuncia.com.py\/wp-content\/uploads\/2021\/02\/periodicos-295x300.png?resize=295%2C300&#038;ssl=1\" alt=\"\" class=\"wp-image-956\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img data-recalc-dims=\"1\" height=\"300\" width=\"290\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/denuncia.com.py\/wp-content\/uploads\/2021\/02\/via-publica-290x300.png?resize=290%2C300&#038;ssl=1\" alt=\"\" class=\"wp-image-962\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img data-recalc-dims=\"1\" height=\"300\" width=\"290\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/denuncia.com.py\/wp-content\/uploads\/2021\/02\/servicios-virtuales-290x300.png?resize=290%2C300&#038;ssl=1\" alt=\"\" class=\"wp-image-959\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter\"><img data-recalc-dims=\"1\" height=\"300\" width=\"290\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/denuncia.com.py\/wp-content\/uploads\/2021\/02\/spots-290x300.png?resize=290%2C300&#038;ssl=1\" alt=\"\" class=\"wp-image-960\" \/><\/figure><\/div>\n\n\n\n<p>El Ministerio de Salud debe cancelar inmediatamente esta licitaci\u00f3n y buscar otros medios de difusi\u00f3n de la campa\u00f1a de vacunaci\u00f3n, no podemos gastar 7 mil millones para medios de prensa mientras en hospitales faltan insumos y hasta ahora apenas recibimos vacunas para dos mil personas.<\/p>\n\n\n\n<p>Fuente: Denuncia.Com.Py<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mazzoleni gastar\u00e1 7 mil millones de guaran\u00edes publicitando vacunas que todav\u00eda no llegaron al pa\u00eds y que ni siquiera tienen fecha confirmada de arribo. La licitaci\u00f3n para esta campa\u00f1a publicitaria est\u00e1 plagada de irregularidades y protestas, eliminaron a tres firmas con mejores ofertas y adjudicaron a la m\u00e1s alta. Llamado:&nbsp;SERVICIOS DE PRODUCCION Y ESPACIO EN [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":2236,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_override_bookmark_settings":[],"jnews_food_recipe":[],"enable_food_recipe":"","food_recipe_title":"","food_recipe_description":"","food_recipe_serve":"","food_recipe_time":"","food_recipe_prep":"","food_recipe_level":"","food_recipe_keywords":"","food_recipe_category":"","food_recipe_cuisine":"","food_recipe_yield":"","food_recipe_calories":"","enable_print_recipe":"","ingredient":[],"instruction":"","jnews_social_meta":[],"jnews_paywall_metabox":[],"jnews_review":[],"enable_review":"","type":"","name":"","summary":"","brand":"","sku":"","good":[],"bad":[],"score_override":"","override_value":"","rating":[],"price":[],"jnews_override_counter":[],"jnews_post_split":[],"jnews_podcast_option":[],"jnews_podcast_series":[],"footnotes":""},"categories":[41,34,1],"tags":[655,672,656,831,648,178],"jnews-series":[],"ppma_author":[830],"class_list":["post-2235","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-destacados","category-nacionales","category-sin-categoria","tag-coronavirus","tag-covid","tag-covid19","tag-destacada","tag-julio-mazzoleni","tag-ministerio-de-salud"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mazzoleni derrochar\u00e1 7 mil millones para propagandear vacunaci\u00f3n - Informate Py Creemos en la libertad de expresi\u00f3n y en la capacidad de la gente de reflexionar\u00a0por\u00a0si\u00a0misma<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/informatepy.com\/2024\/2021\/02\/23\/mazzoleni-derrochara-7-mil-millones-para-propagandear-vacunacion\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mazzoleni derrochar\u00e1 7 mil millones para propagandear vacunaci\u00f3n - Informate Py Creemos en la libertad de expresi\u00f3n y en la capacidad de la gente de reflexionar\u00a0por\u00a0si\u00a0misma\" \/>\n<meta property=\"og:description\" content=\"Mazzoleni gastar\u00e1 7 mil millones de guaran\u00edes publicitando vacunas que todav\u00eda no llegaron al pa\u00eds y que ni siquiera tienen fecha confirmada de arribo. La licitaci\u00f3n para esta campa\u00f1a publicitaria est\u00e1 plagada de irregularidades y protestas, eliminaron a tres firmas con mejores ofertas y adjudicaron a la m\u00e1s alta. 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