{"id":10343,"date":"2023-04-13T22:26:22","date_gmt":"2023-04-13T20:26:22","guid":{"rendered":"https:\/\/informatepy.com\/2024\/2023\/04\/13\/fernando-chavez-hacer-contactos-con-empresas-del-exterior-me-motivaron-a-reactivar-artefacto\/"},"modified":"2023-04-13T22:26:22","modified_gmt":"2023-04-13T20:26:22","slug":"fernando-chavez-hacer-contactos-con-empresas-del-exterior-me-motivaron-a-reactivar-artefacto","status":"publish","type":"post","link":"https:\/\/informatepy.com\/2024\/2023\/04\/13\/fernando-chavez-hacer-contactos-con-empresas-del-exterior-me-motivaron-a-reactivar-artefacto\/","title":{"rendered":"Fernando Ch\u00e1vez: \u00abHacer contactos con empresas del exterior me motivaron a reactivar \u00b4Artefacto\u00b4\u00bb"},"content":{"rendered":"\n

Tras dos largos a\u00f1os sin actividad comercial, Fernando Ch\u00e1vez<\/strong>, propietario de \u201cArtefacto\u201d<\/em><\/strong>, agencia de marketing y publicidad, decidi\u00f3 que era el momento de reactivar la agencia luego de haber dedicado el tiempo de \u201cinactividad\u201d para adquirir m\u00e1s conocimientos en marketing ya que, en este rubro, es muy importante el mantenerse actualizado en las nuevas tendencias.<\/p>\n\n\n\n

En este tiempo de pandemia en el que te viste obligado a cerrar, m\u00e1s all\u00e1 del conocimiento formal \u00bfQu\u00e9 fue lo m\u00e1s importante que aprendiste?<\/em><\/strong><\/p>\n\n\n\n

Mir\u00e1, en este tiempo en el que muchos nos vimos obligados a suspender nuestras actividades comerciales, lo m\u00e1s importante que aprend\u00ed es que, a pesar de las adversidades, siempre podemos estabilizarnos, pero sobre una base m\u00e1s fuerte; es decir, si aprovechamos el tiempo para revisar cuales fueron los errores cometidos o c\u00f3mo podr\u00edamos haber hecho mejor las cosas, no tengo dudas que uno vuelve fortalecido.<\/p>\n\n\n\n

Muchos emprendedores se vieron obligados a cerrar, b\u00e1sicamente, por una cuesti\u00f3n de rubros. Las leyes que se establecieron en tiempos de pandemia no permit\u00edan ciertas actividades, \u00bfEse fue tu caso?<\/em><\/strong><\/p>\n\n\n\n

En realidad, no. Si bien muchos emprendedores, con dolor en el alma, se vieron obligados a cerrar por las circunstancias y otros vieron la oportunidad de reconvertirse y salir adelante, tom\u00e9 la decisi\u00f3n de hacer una pausa, recargar energ\u00edas y capacitarme.<\/p>\n\n\n\n

Ahora que volviste a la actividad \u00bfC\u00f3mo crees que deber\u00edas moverte, como agencia,  en el mundo que nos dej\u00f3 la pandemia?<\/em><\/strong><\/p>\n\n\n\n

Creo que una de las mejores estrategias, al menos una que a m\u00ed me dio buenos resultados, es perderles el miedo a las grandes empresas, tratar de hacer contacto con ellas sin importar si son locales o del extranjero. Personalmente aprovech\u00e9 parte del tiempo dando a conocer \u201cArtefacto\u201d a estas empresas.<\/p>\n\n\n\n

Tambi\u00e9n, es importante perderles el miedo a las nuevas tecnolog\u00edas, hay mucho futuro ah\u00ed y es importante que cuando estas \u201cexploten\u201d uno estar ah\u00ed dentro, eso lograr\u00e1 potenciar tu proyecto y colocarlo un escal\u00f3n por encima del resto.<\/p>\n\n\n\n

\u00bfTen\u00e9s proyectos con empresas del extranjero?<\/em><\/strong><\/p>\n\n\n\n

De hecho, reflotamos un proyecto que iniciamos en el 2020 con uno de los productos de Google Inc., una alianza estrat\u00e9gica que vamos a potenciar a partir de este a\u00f1o junto con otros proyectos que ya est\u00e1n en marcha.<\/p>\n\n\n\n

Si viene un inversor extranjero y te pregunta porque invertir en Paraguay \u00bfQu\u00e9 le responder\u00edas?<\/em><\/strong> <\/p>\n\n\n\n

Sin dudarlo\u2026 que se anime porque el potencial es ilimitado. Nosotros desde \u201cArtefacto\u201d lo que buscamos es brindarle herramientas, conectarlos a trav\u00e9s de nuevas plataformas. Es necesario prestarles mucha atenci\u00f3n a los emprendedores paraguayos y darles acceso a las herramientas que sirvan para mejorar sus estrategias y as\u00ed lograr el crecimiento.<\/p>\n","protected":false},"excerpt":{"rendered":"

Tras dos largos a\u00f1os sin actividad comercial, Fernando Ch\u00e1vez, propietario de \u201cArtefacto\u201d, agencia de marketing y publicidad, decidi\u00f3 que era el momento de reactivar la agencia luego de haber dedicado el tiempo de \u201cinactividad\u201d para adquirir m\u00e1s conocimientos en marketing ya que, en este rubro, es muy importante el mantenerse actualizado en las nuevas tendencias. 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